Performance Marketing Director (m/f)

We are a dynamic and forward-thinking firm that operates across a wide range of industries. With our multidisciplinary teams, we create bold strategies and innovative solutions tailored to our client's needs as we enable them to capitalise on opportunities. Together we strive to bring long-lasting impact and celebrate collective victories. At Metyis, our work environment unifies creative problem-solving and strategic thinking. We provide resources to visionaries who understand the direction that the world is moving. Tomorrow's world is data-driven, digital and international.

About the Job

What We Offer

Interact with senior stakeholders on regular basis to drive their business towards impactful change.
Opportunity to accelerate the pace of digital innovation with high-impact insights enhancing decision making across the entire Metyis and partners organizations.
Become part of a fast-growing international and diverse team.

What You Will Do

Develop the vision and organizational design of the performance marketing function for the Metyis Digital Commerce Practice
Drive the optimization, efficiency, and effectiveness of our client's performance marketing strategy, management, and execution
Achieving this by focusing on the full funnel; demand generation, acquisition, and retention.
Improve performance by minimizing drop-offs in user journeys – collaborate closely with trading, site merchandising, category management, content, UX/ UI, and CRO teams.
Set up in-house planning and buying (SEA, display, affiliates, video, paid social)
Build out the SEO capability
Build out the CRM capability
Stay up to date with software developments to maintain a POV on best-of-breed marketing solutions
Lead the digital marketing function in our partnerships
Drive the recruitment and operationalization of performance marketing specialists across clients and locations
Oversee the teams and solidify the quality of the Metyis delivery
(Support in) the selection of marketing solutions
Build out the marketing automation & advanced analytics capability in close collaboration with our analytics teams
Ensure Metyis and its clients are always on the forefront of new trends, updates, and market realities

What You’ll Bring

10+ years of experience, leading Digital Marketing/ CRM/ Performance Marketing in a mid-to-large size international company
Experienced in managing teams and roadmaps.
Entrepreneurial spirit and International mindset
Strong in structured and logical thinking, problem-solving, issue resolution, and attention to detail
Exceptional analytical skills - ability to generate insight from complex situations and make it digestible to the masses
Demonstrated strength in digital optimization and digital marketing vehicles
Strong organizational and process management skills
Strong team building and developer of people
Proven ability to collaborate broadly with a flexible, positive attitude and ability to get results
Strong verbal and written communication skills; ability to communicate to the senior executive levels

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Performance Marketing Director (m/f)

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